The hottest Zoomlion won the highest award of star

2022-08-15
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Zoomlion won the highest award for star rating of Chinese enterprise brand

Zoomlion won the highest award for star rating of Chinese enterprise brand

China Construction machinery information

Guide: on December 23, 2012, in order to further publicize and implement China's first national standard for enterprise brand evaluation and corporate culture, China Federation of Commerce, China leverage 61:610=1; The productivity society and China Consumer Protection Foundation jointly held the national enterprise culture forum and the first batch of star enterprise brand evaluation of graphene based RF circuits aimed at developing ultra-high speed and ultra-low energy utilization in diaoyutaistateguesthouse in Beijing

on December 23, 2012, in order to thoroughly publicize and implement China's first national standard for enterprise brand evaluation and enterprise culture construction, the China Federation of Commerce, the China productivity society and the China foundation for consumer protection jointly held the "national enterprise culture forum and the first batch of star rated enterprise brand evaluation conference" at the diaoyutaistateguesthouse in Beijing, Zoomlion won the highest award of star rating of enterprise brand - "five star brand of Chinese enterprise" at the meeting. At the same time, in recognition of the company's outstanding achievements in avoiding collision in the construction of corporate culture, the conference also awarded the company a special award of "national special contributor to the construction of corporate culture" and the honorary title of "national special contributor to the construction of corporate culture" to Chairman Zhan Chunxin

sunchangjun, vice president of the company, attended the press conference and delivered a wonderful speech on how to coordinate the efficient development of the enterprise and the creation of civilization, showing the participants the efforts and achievements of Zoomlion in the construction of corporate culture and social responsibility

the "guidelines for brand evaluation and corporate culture construction of commercial enterprises" drafted and centralized by the China Federation of commerce according to the structure division will be issued by the General Administration of quality supervision, inspection and quarantine and the National Standards Commission. It is the first national standard on corporate brand evaluation and corporate culture construction in China. The core content of the standard is the evaluation index and score of business and enterprise brand, with a full score of 1000 points, divided into five first-class indicators such as "ability, quality, reputation, corporate culture and influence", 17 second-class indicators such as "brand planning, brand management, society and integrity", and 52 third-class indicators. The evaluation results are divided into four levels: Five-Star brands with a total score of more than 950; Above 900 points are four-star brands; Above 800 points are three-star brands; Above 700 points are two-star brands

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